Our Story
Founded by André Touchette in 1979, Groupe Touchette is now the largest Canadian-owned tire distributor and is recognized for its expertise and superior level of service to manufacturers, car dealers and independent customers.
Today, led by Nicolas Touchette and Frédéric Bouthillier, the company headquartered in Montréal specializes in value-added tire distribution services.
Meet Our Leaders
Nicolas Touchette
Chief Executive Officer
As CEO and co-owner with 25 years in the tire industry, Nicolas leads Groupe Touchette's growth and strategic vision. His deep industry knowledge, operational expertise, and visionary approach have positioned the company as a national leader.
Frédéric Bouthillier
Chief Operating Officer
With 25 years of experience in the tire industry, Frédéric, co-owner and COO, is responsible for revenue, profitability, product strategies, and tire manufacturer relationships. His analytical mindset, attention to detail, and inclusive leadership style have been key to Groupe Touchette’s success.
Frédéric Poussard
Chief Financial Officer
Frédéric is a seasoned financial executive with decades of experience in public companies. As a key leader in shaping Groupe Touchette’s mergers and acquisitions strategy, he has ensured the company's financial solidity through his governance and negotiation expertise.
Driven by Our Goals
Our Mission & Vision
Our customers expect the best, and that’s what we deliver. We take great pride in exceeding those expectations and ensuring that each interaction reflects our commitment to quality and service.
It’s in our DNA: collaboration, transformative ideas, and the relentless pursuit of excellence. We believe that true innovation comes from working together, sharing insights, and creating solutions that propel us all forward. This commitment is woven into every aspect of our operations, driving us to constantly improve and evolve.
Our mission goes beyond just moving tires; it’s about moving ideas and connecting them with our clients to foster their future success. We strive to build meaningful partnerships, understanding that our role is to support our clients in achieving their goals.
By aligning our vision with theirs, we create a synergy that leads to growth and progress.
Groupe Touchette is:
Always moving. Always connecting.
Our Culture & Values
Our core principles define our culture, guide decisions, and shape our success, fostering unity within our team and relationships with the broader community.
Collaboration
We overcome barriers by collaborating with colleagues, customers, and partners. Fueled by our team’s passion, we work hard and celebrate victories together.
Respect
We listen, recognize and treat others with dignity. We treat each other as family members.
Integrity
We uphold strong moral principles, always doing what’s right for our customers, our company, and each other.
Excellence
We are known for our expertise and superior service, driven by a commitment to quality. Rigor and innovation empower us to continuously improve and deliver added value to our customers.
Accountability
We take ownership and responsibility for our actions, following through on commitments.
Our Impact
ESG: Groupe Touchette’s Commitment
Groupe Touchette is dedicated to a sustainable future through four key Must-Win Battles: managing tire end-of-life, advancing the green transition, supporting our people and communities, and ensuring strong governance.
Environmental Stewardship: Tire End-of-Life & Green Transition
We recognize the importance of reducing our environmental impact by managing waste, promoting a circular economy in the tire industry, and investing in sustainable solutions to lower our carbon footprint.
Social Responsibility: People & Communities
Our success depends on the well-being of our employees and communities. We are committed to providing a safe, inclusive workplace and partnering with local communities to enhance their resilience and quality of life.
Governance: Culture & Performance
Our governance framework upholds compliance, accountability, and transparency. We strive for integrity and ethics in all operations, continuously refining our strategies to achieve high performance while adhering to ESG principles.
By making ESG a strategic pillar, we aim to create long-term value, drive meaningful change in the tire industry, and ensure lasting business strength.